:root{
    --cream:#F1EBDC;
    --card:#F8F4EA;
    --espresso:#1E1510;
    --ink-soft:#5A4D42;
    --line:#D8CDB8;
    --oxblood:#5C1F26;
    --olive:#7C7A45;
    --olive-ink:#5B5A30;
    --blue:#93AABB;
    --blue-ink:#3F5868;
    --sand:#E6D3A3;
    --sans:Futura, "Futura PT", Jost, "Century Gothic", "Avenir Next", sans-serif;
    --serif:Georgia, "Times New Roman", serif;
  }
  *{box-sizing:border-box}
  html{scroll-behavior:smooth;scroll-padding-top:72px}
  body{margin:0;background:var(--cream);color:var(--espresso);font-family:var(--sans);font-size:18px;line-height:1.6;-webkit-font-smoothing:antialiased}
  a{color:var(--oxblood);text-underline-offset:3px}
  a:hover{color:var(--espresso)}
  :focus-visible{outline:2px solid var(--oxblood);outline-offset:3px}
  ::selection{background:var(--sand)}
  .wrap{max-width:1080px;margin:0 auto;padding:0 24px}
  .read{max-width:680px}
  em,.it{font-family:var(--serif);font-style:italic;font-weight:400}

  /* nav */
  .top{position:sticky;top:0;z-index:5;background:var(--cream);border-bottom:1px solid var(--line)}
  .top .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:60px;flex-wrap:wrap;padding-block:8px}
  .brand{font-weight:600;letter-spacing:.18em;text-transform:uppercase;font-size:14px;text-decoration:none;color:var(--espresso)}
  .top nav{display:flex;gap:4px 18px;flex-wrap:wrap}
  .top nav a{font-size:13px;letter-spacing:.08em;text-transform:uppercase;text-decoration:none;color:var(--ink-soft);padding:6px 0}
  .top nav a:hover{color:var(--oxblood)}
  @media (max-width:760px){.top nav{display:none}}

  /* hero */
  .hero{padding:72px 0 56px;border-bottom:1px solid var(--line)}
  .kicker{font-size:13px;letter-spacing:.16em;text-transform:uppercase;color:var(--olive-ink);margin:0 0 20px}
  h1{font-weight:500;font-size:clamp(40px,7vw,84px);line-height:1;letter-spacing:-.01em;margin:0;max-width:16ch;text-wrap:balance}
  h1 em{color:var(--oxblood)}
  .dek{font-size:21px;line-height:1.5;color:var(--ink-soft);max-width:40ch;margin:28px 0 0}
  .byline{margin:28px 0 0;font-size:14px;color:var(--ink-soft)}
  .stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));margin-top:48px;border-top:2px solid var(--espresso);border-bottom:1px solid var(--line)}
  .stats div{padding:18px 18px 18px 0}
  .stats div+div{padding-left:18px;border-left:1px solid var(--line)}
  .stats b{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(30px,4vw,46px);line-height:1}
  .stats span{display:block;font-size:14px;color:var(--ink-soft);margin-top:8px}
  @media (max-width:640px){.stats{grid-template-columns:repeat(2,minmax(0,1fr))}.stats div:nth-child(3){padding-left:0;border-left:0}.stats div:nth-child(n+3){border-top:1px solid var(--line)}}

  /* sections */
  section{padding:80px 0;border-bottom:1px solid var(--line)}
  .num{font-size:13px;letter-spacing:.16em;text-transform:uppercase;color:var(--oxblood);margin:0 0 12px}
  h2{font-weight:500;font-size:clamp(32px,4.4vw,52px);line-height:1.05;margin:0 0 28px;letter-spacing:-.005em;text-wrap:balance}
  h3{font-weight:500;font-size:26px;line-height:1.2;margin:0 0 10px}
  p{margin:0 0 18px}
  .pull{font-family:var(--serif);font-style:italic;font-size:clamp(24px,3vw,32px);line-height:1.3;color:var(--oxblood);border-top:2px solid var(--oxblood);padding-top:20px;margin:40px 0;max-width:24ch}
  mark{background:var(--sand);color:inherit;padding:0 .15em}

  /* method chain */
  .chain{list-style:none;padding:0;margin:32px 0 0;display:flex;flex-wrap:wrap;gap:8px;align-items:center}
  .chain li{font-size:13px;letter-spacing:.12em;text-transform:uppercase;border:1px solid var(--espresso);padding:8px 12px}
  .chain li.v{background:var(--espresso);color:var(--cream)}
  .chain .arr{border:0;padding:0;color:var(--ink-soft)}

  /* trends */
  .trend{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,4fr);gap:24px 56px;padding:48px 0;border-top:1px solid var(--line)}
  .trend:first-of-type{border-top:0;padding-top:16px}
  .trend .tag{display:inline-block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;background:var(--olive);color:var(--cream);padding:4px 10px;margin-bottom:16px}
  .trend h3{font-size:clamp(28px,3.2vw,38px)}
  .bags{background:var(--card);border:1px solid var(--line);padding:22px 24px;align-self:start}
  .bags h4{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-soft);font-weight:500;margin:0 0 10px}
  .bags ul{list-style:none;padding:0;margin:0 0 18px}
  .bags ul:last-child{margin-bottom:0}
  .bags li{padding:8px 0;border-bottom:1px solid var(--line);font-size:16px;line-height:1.4}
  .bags li:last-child{border-bottom:0}
  .bags li small{display:block;color:var(--ink-soft);font-size:14px}
  .mine{color:var(--blue-ink)}
  .pass{color:var(--ink-soft);text-decoration:line-through;text-decoration-color:var(--oxblood)}
  @media (max-width:820px){.trend{grid-template-columns:1fr}}

  /* research */
  .steps{counter-reset:s;list-style:none;padding:0;margin:28px 0 40px;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:1px;background:var(--line);border:1px solid var(--line)}
  .steps li{counter-increment:s;background:var(--card);padding:18px 16px}
  .steps li::before{content:"0" counter(s);display:block;font-family:var(--serif);font-style:italic;color:var(--oxblood);font-size:22px;margin-bottom:6px}
  .steps b{display:block;font-weight:500;font-size:17px}
  .steps span{display:block;font-size:14px;color:var(--ink-soft);line-height:1.45;margin-top:4px}
  @media (max-width:820px){.steps{grid-template-columns:1fr}}
  .formula{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin:8px 0 20px;font-size:14px;letter-spacing:.1em;text-transform:uppercase}
  .formula span{border:1px solid var(--oxblood);color:var(--oxblood);padding:6px 10px}
  .formula i{font-style:normal;color:var(--ink-soft)}
  .swap{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;margin:24px 0 8px}
  .swap div{padding:16px 18px;border:1px solid var(--line);background:var(--card)}
  .swap small{display:block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-soft);margin-bottom:6px}
  .swap code{font-family:"SFMono-Regular",Menlo,Consolas,monospace;font-size:15px}
  @media (max-width:640px){.swap{grid-template-columns:1fr}}
  .lists{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:28px}
  .lists a{display:flex;flex-direction:column;text-decoration:none;color:var(--espresso);background:var(--espresso);padding:26px 22px 20px;min-height:180px}
  .lists a b{display:block;color:var(--cream);font-weight:500;font-size:24px;line-height:1.15}
  .lists a span{display:block;color:var(--sand);font-size:14px;margin-top:10px}
  .lists a::after{content:"Open the list \2192";margin-top:auto;padding-top:20px;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--blue)}
  .lists a:hover{background:var(--oxblood)}
  @media (max-width:820px){.lists{grid-template-columns:1fr}.lists a{min-height:0}}
  .terms{display:flex;flex-wrap:wrap;gap:8px;list-style:none;padding:0;margin:12px 0 0}
  .terms li{font-family:"SFMono-Regular",Menlo,Consolas,monospace;font-size:14px;border:1px solid var(--line);background:var(--card);padding:5px 9px}
  .note{font-size:15px;color:var(--ink-soft)}

  /* receipts */
  .receipt{margin-top:32px;border-top:2px solid var(--espresso)}
  .rhead,.row{display:grid;grid-template-columns:minmax(0,1fr) 120px 96px 112px 76px;gap:12px;align-items:baseline}
  .rhead{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-soft);padding:12px 0;border-bottom:1px solid var(--line)}
  .grp{display:flex;justify-content:space-between;align-items:baseline;padding:22px 0 6px;border-bottom:1.5px solid var(--espresso)}
  .grp b{font-family:var(--serif);font-style:italic;font-weight:400;font-size:24px}
  .grp span{font-variant-numeric:tabular-nums;color:var(--ink-soft);font-size:15px}
  .row{padding:10px 0;border-bottom:1px solid var(--line);font-size:16px}
  .row .n{font-weight:500}
  .row .n small{display:block;font-weight:400;font-size:14px;color:var(--ink-soft)}
  .row .r{text-align:right;font-variant-numeric:tabular-nums}
  .row .was{text-decoration:line-through;color:var(--ink-soft)}
  .row .off{color:var(--oxblood);font-weight:600}
  .row.coll{background:var(--blue);color:var(--espresso);padding-inline:12px;margin-inline:-12px;border-bottom-color:var(--cream)}
  .row.coll .lab{grid-column:2 / -1;text-align:right;font-size:12px;letter-spacing:.14em;text-transform:uppercase;font-weight:600}
  .row.cut{color:var(--ink-soft)}
  .rhead .r{text-align:right}
  @media (max-width:720px){
    .rhead{display:none}
    .row{grid-template-columns:minmax(0,1fr) auto auto;row-gap:2px}
    .row .n{grid-column:1 / -1}
    .row .plat{grid-column:1;font-size:14px;color:var(--ink-soft)}
    .row .r{font-size:15px}
    .row .listed{display:none}
    .row.coll .lab{grid-column:1 / -1;text-align:left}
  }
  .legend{display:flex;flex-wrap:wrap;gap:8px 20px;font-size:14px;color:var(--ink-soft);margin:16px 0 0}
  .legend i{display:inline-block;width:14px;height:14px;vertical-align:-2px;margin-right:6px;font-style:normal}
  .totals{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);gap:24px;margin-top:48px}
  .ledger{background:var(--card);border:1px solid var(--line);padding:24px 26px}
  .ledger h3{font-size:20px;margin-bottom:12px}
  .ledger .l{display:flex;justify-content:space-between;gap:16px;padding:9px 0;border-bottom:1px solid var(--line);font-size:16px}
  .ledger .l span:last-child{font-variant-numeric:tabular-nums;white-space:nowrap}
  .ledger .l.t{border-bottom:0;border-top:2px solid var(--espresso);margin-top:4px;font-weight:600;font-size:18px}
  .ledger .l.t span:last-child{color:var(--oxblood)}
  .ledger .l.minus span:last-child{color:var(--olive-ink)}
  .ledger .sm{font-size:14px;color:var(--ink-soft);margin:14px 0 0}
  .callouts{display:grid;gap:16px;align-content:start}
  .callouts div{padding:22px 24px}
  .callouts .c1{background:var(--oxblood);color:var(--cream)}
  .callouts .c2{background:var(--olive);color:var(--cream)}
  .callouts small{display:block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;opacity:.85}
  .callouts b{display:block;font-family:var(--serif);font-weight:400;font-size:44px;line-height:1.1;margin:8px 0 6px}
  .callouts p{margin:0;font-size:16px;line-height:1.45}
  @media (max-width:820px){.totals{grid-template-columns:1fr}}

  .vs{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:0;margin-top:56px;border:2px solid var(--espresso)}
  .vs > div{padding:28px 26px}
  .vs > div + div{border-left:2px solid var(--espresso);background:var(--card)}
  .vs h3{font-size:22px}
  .squares{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:6px;max-width:300px;margin:14px 0 16px}
  .squares i{aspect-ratio:1;background:var(--espresso)}
  .one{width:46px;aspect-ratio:1;background:var(--oxblood);margin:14px 0 16px}
  .vs ul{list-style:none;padding:0;margin:0}
  .vs li{display:flex;justify-content:space-between;gap:12px;padding:8px 0;border-bottom:1px solid var(--line);font-size:16px}
  .vs li span:last-child{font-variant-numeric:tabular-nums;white-space:nowrap}
  .vs li.over{color:var(--ink-soft)}
  .vs li.over span:last-child{color:var(--oxblood)}
  @media (max-width:760px){.vs{grid-template-columns:1fr}.vs > div + div{border-left:0;border-top:2px solid var(--espresso)}}

  /* ranking */
  .rank{list-style:none;padding:0;margin:32px 0 0}
  .rank li{display:grid;grid-template-columns:72px minmax(0,1fr) auto;gap:8px 24px;align-items:baseline;padding:24px 0;border-top:1px solid var(--line)}
  .rank li:last-child{border-bottom:1px solid var(--line)}
  .rank .pos{font-family:var(--serif);font-style:italic;font-size:44px;line-height:1;color:var(--oxblood)}
  .rank h3{font-size:24px;margin:0 0 6px}
  .rank p{margin:0;color:var(--ink-soft);font-size:17px}
  .verdict{font-size:12px;letter-spacing:.14em;text-transform:uppercase;padding:6px 10px;white-space:nowrap;border:1px solid currentColor}
  .verdict.yes{color:var(--olive-ink)}
  .verdict.no{color:var(--oxblood)}
  .verdict.half{color:var(--blue-ink)}
  @media (max-width:640px){.rank li{grid-template-columns:48px minmax(0,1fr)}.rank .pos{font-size:34px}.rank .verdict{grid-column:2;justify-self:start}}

  /* lessons */
  .lessons{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1px;background:var(--line);border:1px solid var(--line);margin-top:32px}
  .lessons div{background:var(--card);padding:22px 24px}
  .lessons h3{font-size:20px;margin-bottom:6px}
  .lessons p{margin:0;font-size:16px;color:var(--ink-soft)}
  .lessons div:last-child:nth-child(odd){grid-column:1 / -1}
  @media (max-width:720px){.lessons{grid-template-columns:1fr}}

  footer{padding:64px 0 80px}
  footer .sign{font-family:var(--serif);font-style:italic;font-size:clamp(26px,3.4vw,36px);line-height:1.25;max-width:22ch;margin:0 0 28px}
  .links{display:flex;flex-wrap:wrap;gap:12px}
  .links a{display:inline-block;text-decoration:none;font-size:14px;letter-spacing:.12em;text-transform:uppercase;padding:12px 18px;border:1px solid var(--espresso);color:var(--espresso)}
  .links a.primary{background:var(--espresso);color:var(--cream)}
  .links a:hover{background:var(--oxblood);border-color:var(--oxblood);color:var(--cream)}
  .fine{font-size:14px;color:var(--ink-soft);margin-top:40px;max-width:70ch}

  /* tabs */
  .top .wrap{flex-wrap:nowrap}
  .tabs{display:flex;gap:4px;overflow-x:auto;scrollbar-width:none;-webkit-overflow-scrolling:touch}
  .tabs::-webkit-scrollbar{display:none}
  .tabs a{flex:0 0 auto;font-size:13px;letter-spacing:.08em;text-transform:uppercase;text-decoration:none;color:var(--ink-soft);padding:10px 12px;border-bottom:2px solid transparent}
  .tabs a:hover{color:var(--oxblood)}
  .tabs a[aria-current="page"]{color:var(--espresso);border-bottom-color:var(--oxblood)}
  @media (max-width:760px){
    .top nav.tabs{display:flex}
    .top .wrap{flex-direction:column;align-items:flex-start;gap:0;padding-top:12px;padding-bottom:0}
    .tabs{width:calc(100% + 24px);margin-right:-24px}
    .tabs a{padding:10px 10px 12px}
    .tabs a:first-child{padding-left:0}
  }
  main > section:last-of-type{border-bottom:0}

  /* photos */
  .ph{position:relative;margin:0;aspect-ratio:4/5;background:var(--card);border:1px solid var(--line);overflow:hidden;display:flex;align-items:center;justify-content:center;text-align:center;padding:16px}
  .ph .ph-label{font-family:var(--serif);font-style:italic;font-size:22px;line-height:1.2;color:var(--ink-soft)}
  .ph img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
  .hero-photo{margin:40px 0 0;aspect-ratio:16/7;border:0;background:var(--espresso)}
  .hero-photo .ph-label{color:var(--sand)}
  @media (max-width:640px){.hero-photo{aspect-ratio:4/3}}

  .trend{grid-template-columns:minmax(0,4fr) minmax(0,5fr)}
  .baggrid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px 16px;align-self:start}
  .bag{margin:0}
  .bag figcaption{padding-top:10px;font-size:16px;line-height:1.35;font-weight:500}
  .price{display:block;margin-top:6px;font-size:14px;font-weight:400;line-height:1.45;font-variant-numeric:tabular-nums}
  .price > span{display:block}
  .price s{color:var(--ink-soft)}
  .price b{font-weight:600}
  .price .off{color:var(--oxblood);font-weight:600;white-space:nowrap}
  .price .nooff{color:var(--ink-soft)}
  .bag figcaption small{display:block;font-weight:400;font-size:14px;color:var(--ink-soft);margin-top:2px}
  .badge{display:block;width:fit-content;margin-top:6px;font-size:11px;letter-spacing:.14em;text-transform:uppercase;font-weight:600;padding:3px 8px}
  .badge.bought{background:var(--espresso);color:var(--cream)}
  .badge.mine{background:var(--blue);color:var(--espresso)}
  @media (max-width:820px){.trend{grid-template-columns:1fr}}

  .cutphoto{margin:16px 0 0;max-width:220px}
  .cutphoto figcaption{font-size:14px;color:var(--ink-soft);margin-top:8px;font-family:var(--serif);font-style:italic}
  .video{margin:28px 0 8px;max-width:605px}
  .vrow{display:grid;grid-template-columns:repeat(auto-fill,minmax(300px,1fr));gap:16px;align-items:start}
  .vrow .video{margin:12px 0 0}
  button.tt-card{border:0;font:inherit;text-align:left;cursor:pointer;width:100%}
  .tt-out{display:inline-block;margin-top:8px;font-size:13px;letter-spacing:.06em;text-transform:uppercase;font-weight:600;text-decoration:none}
  .tt-frame{width:100%;max-width:340px;aspect-ratio:9/16;background:var(--espresso)}
  .tt-frame iframe{width:100%;height:100%;border:0;display:block}
  .tt-card{display:flex;align-items:center;gap:16px;text-decoration:none;color:var(--cream);background:var(--espresso);padding:18px 20px;max-width:440px}
  .tt-card:hover{background:var(--oxblood);color:var(--cream)}
  .tt-play{flex:0 0 auto;width:44px;height:44px;border-radius:50%;background:var(--cream);color:var(--espresso);display:flex;align-items:center;justify-content:center;font-size:16px;padding-left:3px}
  .tt-card small{display:block;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--sand)}
  .tt-card b{display:block;font-weight:500;font-size:17px;line-height:1.3;margin-top:2px}
  .bagvid{display:block;margin-top:8px;font-size:13px;letter-spacing:.06em;text-transform:uppercase;font-weight:600;text-decoration:none}
  /* home cards + next */
  .explore{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;margin-top:32px}
  .explore a{display:block;text-decoration:none;color:var(--espresso);border:1px solid var(--espresso);padding:24px 24px 22px}
  .explore a:hover{background:var(--espresso);color:var(--cream)}
  .explore small{display:block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--oxblood)}
  .explore a:hover small{color:var(--sand)}
  .explore b{display:block;font-weight:500;font-size:26px;line-height:1.15;margin:8px 0 6px}
  .explore span{display:block;font-size:16px;opacity:.85}
  @media (max-width:720px){.explore{grid-template-columns:1fr}}
  .next{padding:48px 0 0;border-top:1px solid var(--line);margin-top:24px}
  .next a{display:inline-block;text-decoration:none;font-size:clamp(24px,3vw,34px);font-weight:500;color:var(--espresso)}
  .next a:hover{color:var(--oxblood)}
  .next small{display:block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-soft);margin-bottom:6px}
